From subscribers,
to members.
Born in broadcasting, built for retention. The same intelligence platform that helps the world's most demanding subscription businesses fight for every renewal — now serving the membership organisations whose missions depend on it.
A landing page that introduces Singula Decisions' new membership-organisation toolkit by reframing the company's broadcaster-bred retention intelligence for clubs, charities, professional bodies and similar organisations, with the goal of converting visitors into demo bookings.
An AI-driven retention console for membership organisations that ranks every at-risk member by name, explains why each one is likely to lapse, and recommends the specific action most likely to save them — turning churn from a year-end statistic into a weekly operational decision.
Scores every member three months before their renewal date, predicts the likely outcome, and recommends the right treatment — from a quiet nudge to a personal call. The renewal-cliff equivalent of the Lapse Predictor.
The first ninety days for a new member, milestone by milestone. Detects who's drifting, who's stuck, and who's ready for the next step — and triggers the right intervention before the trail goes cold.
A live, multi-dimensional view of how engaged each member is, why, and what the next best action is — across logins, events, benefits, comms and community participation.
Feeds support tickets, event feedback, and survey responses through an LLM, clusters them by Decision Moment, and surfaces the themes the membership director most needs to know about this week.
The financial portfolio view — member lifetime value, recurring-revenue equivalents, retention economics, and intervention ROI — translated from the broadcaster Treasury work for the membership boardroom.
A natural-language interface for membership directors to explore their base, segment members, and orchestrate actions — without touching the legacy CRM or briefing the data team.